Archive for February, 2010

HTML5 for Beginners. Use it now, its easy!

Tuesday, February 23rd, 2010

Ok, so there are a lot of articles out there on HTML5, especially since Google Wave arrived (because it’s the first major app to run on the language), but all the information that you need to know in order to start using it now is either too complicated, or spread out over various websites / articles / tutorials. Hopefully in this article we’ll be able to amalgamate and condense a lot of this information so that anyone with basic HTML knowledge can start using it.

html5.0

Before I start I’d just like to say a big thank you to the Speak the Web guys who put a series of talks on in the north of England over the last two weeks. The gigs each had a speaker from Opera (amongst others) who enlightened many of us to the true potential of HTML5, and why we should start using it sooner rather than later.

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Styling HTML Emails with Disabled Images

Wednesday, February 10th, 2010

image

The styling and formating of marketing emails is a fine art, but many people are missing a key factor with their design and build that may make or break the user’s decision to view the email in its entirety…

We are all familiar with an email dropping in our inbox and appearing as blank white space:

ebuyer

The above image is an example of emails not being designed and built to work with images disabled. To help with explaining this process I have built a quick email to illustrate how alt tags can be styled, cells coloured, and text positioned to produce a professional looking email before any images have been downloaded. By using these techniques the user will be given an impression of the message, and an incentive to turn on images and view your email in it’s entirety.

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