LogoDesignLove: Book Review
Thursday, May 13th, 2010
Ok, so it’s been a long time coming, but I’ve finally managed to find time to read my copy of LogoDesignLove by David Airey… and I have to say, it was a really great read. I think that anyone in the creative industry could learn from it, whether you are a logo designer, web or graphic designer, copywriter, photographer, whatever, there is something for everyone to take away to make them better at what they do.
The first three chapters which fall under the title ‘The Importance of Brand Identity’ are obviously completely focussed on branding and logo design, however, chapters four onwards could actually be applied to many creative industries and this is why I think that it’s an essential read for anyone starting up in business. In fact, I’d even go as far as to say that even the most established freelancers could gain from it…
