Web Design Trends: Don’t be a sheep. Do your job right.
Tuesday, February 22nd, 2011
Trends are everywhere, especially in the design world:
fashion, web design, interior design, even type design - we can’t avoid them. But are they actually a good thing? In many ways I think possibly not…
People don’t buy websites based purely on how they look
The Web Design industry is a little different from other creative industries who may be, for example, purely focussed on creating visual impact. We have many other variables to consider in order to create websites that benefit the users by having a good user experience, and that also benefit the client by increasing conversion and/or awareness of their brand - which both go hand in hand with it having a quality design. My feeling is that some people get so hooked on design trends that they forget what they are actually supposed to be doing as web designers / developers.
We aren’t paid to simply create pretty pictures and seek the approval of our clients second to our peers, we are paid to create usable systems that benefit the users of the Internet.
